Sunshine Coast, British Columbia (December 15, 2023) – Sunshine Coast Tourism (SCT) appointed its Board of Directors for 2023/2024 during the Annual General Meeting (AGM) held on December 7, 2023, at the Gibsons & Area Community Centre in BC.

The board members are:

  • Christine Hollman, Terracentric Coastal Adventures – President & Member At Large, North

  • Gary Bearchell, Cabins on the Coast – Vice-President & Small Accommodations & Campgrounds

  • Heather Newman, Pointhouse Suites on Sargeant Bay – Treasurer & Large Accommodations, South

  • Theressa Logan, Sunshine Coast Air – Secretary & Recreation

  • J.L. (Jack) Barr, Powell River Town Centre Hotel / Beach Gardens Resort & Marina – Past-President & Large Accommodations, North

  • John Hermsen, Footprint Kayak & Hike Explorations – Member at Large, North

  • Shangxuan Ma, Gibsons Garden Hotel – Large Accommodations, South

  • Jamie Mani, Alpha Adventures – Member at Large, South

  • Gina Ray, Tapworks Brewing Company – Member At Large, South

  • Chris Tait, Klahoose Coastal Adventures – Large Accommodations, North

  • Linda Williams, Coast Cultural Alliance – Arts, Culture, & Heritage

Together with her team, Executive Director of Sunshine Coast Tourism, Annie Wise, showcased instances of the organization's recent successes to an audience of over 80 people. She underscored the value of a robust tourism economy and the competitive advantage gained through collaboration with SCT partners and stakeholders. 

"Collaborating toward a shared goal provides us with a competitive advantage for both sustainable growth and resilience in our destination. I really appreciate the unwavering commitment of our volunteer board members for their ongoing dedication to our collective success as a region," stated Wise, SCT Executive Director.

All tourism-related businesses and organizations within the qathet (Powell River) and Sunshine Coast Regional Districts are invited to register with Sunshine Coast Tourism free of charge. Registered partners can access the Partner Portal, which allows them the opportunity to create a public business directory listing on the SCT website and participate in the organization’s activities. Register now at


Sunshine Coast Tourism (SCT) is a non-profit destination marketing organization (DMO) established in 2008 to promote and manage BC’s Sunshine Coast as an unparalleled destination for discerning travellers. The organization’s mandate is to cultivate a sustainable year-round tourism economy while protecting and respecting the region’s natural environment and cultural diversity.  SCT is committed to facilitating the evolution of the Sunshine Coast as a travel destination that is consistent with the values of its Indigenous communities, residents, local business, and stakeholders across the region.