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| HomeVisitLiveInvest Escape, Explore, and Experience the beautiful Sunshine Coast of BC Canada |
Saturday May 17th, 2008
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Sunshine Coast Toursm Interim Board of DirectorsChair: Chris McNaughton - Chair, Tourism Powell RiverCo-Chair: Kevin Toth - Rockwater Secret Cove Resort Director: Jack Pope - Coracle Cove Waterfront B&B Director: Leah Nyhus - Lund Hotel Director: Judy Spears - Soames Point B&B Director: Eagle Walz - Sunshine Coast Trail About Sunshine Coast Tourism.The Sunshine Coast Tourism Partnership (SCTP) and Tourism Powell River joined forces in October 2007, through a Memorandum of Understanding to create Sunshine Coast Tourism. Since that time the SCT Board, which is comprised of representation from the Lower and Upper Sunshine Coast, has been engaged in a number of fundamental activities to launch this new Destination Marketing Organization. Specifically, the Board has been focused on the following: ~ Registering the DMO under the BC Society Act,and establishing the governance requirements to guide the Board. ~ Finalizing Agreements with Tourism Powell River and Powell River Economic Development Society to provide DMO management and staffing. ~ Initiating the procurement of UBCM phase One and Two grants, of which over $120,000 in funding has been secured ~ Procurement of Community Foundations grants from Tourism BC - $50,000 over the next three years ~ Agreements with Vancouver Coast Mountains to provide community relations support, media design, placements and fulfillment. ~ Collaborating with the five government bodies on the Sunshine Coast to garner support and sustainability initiatives for the DMO. ~ Initiation and launch of the Global Media marketing campaign (print & TV) - Fall 2007 ~ Initiation and launch of the "Romancing the Coast" campaign (print & internet) - Spring 2008 Taking the Next StepThe SCT Board feels it is important that we now bring the stakeholders of the Lower Coast together to enable the Board to receive direction on our activities for the future. As a tourism business, support this new organization by becoming a member of Sunshine Coast Tourism, and take advantage of the many opportunities that membership provides. For more information on membership, go to Member Information With the launch of Sunshine Coast Tourism, there is now, after many years of development, an organization for government, associations and individual tourism stakeholders to pool their resources in an effective and coordinated manner to penetrate key target markets with our message, promoting the tremendous tourism experience the Sunshine Coast has to offer. We hope that all businesses on the Lower Sunshine Coast whose bottom line is affected by tourism will join us to begin this important process of guiding Sunshine Coast Tourism as British Columbia's most successful Destination Marketing Organization. If you jave any questions, please contact us through our Contact Us page for further information about becoming a member of Sunshine Coast Tourism. |